HIPAA compliant · BAA on signup · encrypted at rest and in transit
Why retention is your highest-leverage growth lever
70%+
Of new plastic surgery patients come from word of mouth or referral. ASPS Cosmetic Surgery National Data, 2024.
5×
Cheaper to keep a happy patient than to win a new one through ads. RevenueWell, retention analysis.
75%
Into recovery is when QR Rx sends the review request, timed to the peak-end moment patients remember. Peak-end rule, Kahneman & Redelmeier.
Trusted by plastic surgery practices building modern aftercare into every recovery. Shaped by hundreds of clinic-owner conversations and peer-reviewed recovery research.
HIPAA Compliant
BAA Available
256-bit Encryption
No App Required
See QR Rx in Action
Care plan creation to patient's phone in 20 seconds.
One review at peak recovery is worth a year of marketing. Stop missing it.
How it works
From procedure day to peak confidence in three steps.
01
Pick a surgical template or import your own
35+ surgical templates
Pick from 35+ surgical templates: rhinoplasty, breast aug, breast lift, liposuction, facelift, tummy tuck, BBL, blepharoplasty. Or drop in your own protocol PDF. We pull out the structure and brand it for you.
02
Customize milestones and photo check-ins
20s average
Edit instructions, prescriptions, and milestones for the case in front of you. Add scar timeline notes, photo check-ins at weeks 1, 4, and 12, and return-to-social dates. Colors and logo are automatic.
03
Patient scans QR, tracks recovery live
0 downloads
Hand them a printed QR card at discharge, or send it to their phone. Opens in any browser. No app, no account, no password to remember the night after surgery.
Patient View
What your plastic surgery patient sees.
Two ways to deliver the same care plan: scanned on a phone or handed to them at discharge. Branded, accessible, and built for recovery, not check-ins.
Cold pack wrapped in cloth, 10 minutes on, 10 off, for the first 2 to 4 hours.
Hands off
Do not rub, massage, or press the lips for 48 hours. Skip lipstick and lip balm for 12 hours.
Day 3-7Healing check
Swelling resolves
Most swelling is gone by day 5. Bruises can be covered with makeup after 12 hours.
Day 8-14Later care
Final result
Filler fully integrates by day 14. A touch-up can be scheduled if you'd like to refine the result.
Medications
MedicationDirections
Clinic medication planPatient specific
Follow the prescription label and your treating clinician's written directions.
Contact the clinic before changing any medication.
Milestones
Day 2
Peak swelling
Day 7
Swelling resolves
Day 14
Final result
When to call us
Call right away
Any of these signs need attention
Blanching
skin turning white or dusky around lips
Vision changes
any visual disturbance, call immediately
Severe pain
disproportionate pain with discoloration
Call Clear Aesthetic Studio(415) 881-7402
Cura · The 11pm questions
The five questions every plastic surgery patient asks at 11pm.
These are the real questions Cura answers when your front desk is closed. Each one is grounded in your verified protocols and tagged to where the patient is in recovery.
Is one side more swollen than the other?
Asymmetric swelling through week 2 is typical and resolves on its own. Sleep slightly elevated. If one side becomes hot, hard, or shiny, message your provider.
Verified by your clinic
Week 1 to 2
When can I shower?
Most procedures clear showers at day 2 to 3 once dressings allow. Keep water lukewarm and pat the area dry. No baths, pools, or hot tubs until your provider clears you.
Verified by your clinic
Day 2 to 3
Why does it feel numb here?
Numbness around the incision lasts weeks to months as nerves regenerate. Tingling and pins-and-needles are part of recovery. Sudden new numbness is worth a message.
Verified by your clinic
Week 2 to 12
Can I sleep on my side yet?
Most procedures keep you on your back for 2 to 4 weeks. Stack pillows on each side so you don't roll. Side and stomach sleeping resume after your week 4 check.
Verified by your clinic
Week 2 to 4
When does the bruising go away?
Bruising peaks at day 3 to 5, fades through week 2. Arnica and bromelain may shorten it. Bruising that grows, hardens, or stays bright purple past week 3 needs a check-in.
Verified by your clinic
Week 1 to 3
Every answer is clinic-verified. Cura never invents a medication.
The Science of Peak Relief
The 5-star moment lands before the bruising fully fades.
The peak-end rule (Kahneman, Redelmeier): patients remember an experience by its emotional peak and its end, not its full length. In aesthetic recovery, that peak lands before final healing. QR Rx fires the review prompt at 75% of the recovery window, when the result is visible and the bruising is mostly gone.
01·Rhinoplasty
“Looking in the mirror without flinching.”
Week 6 of 8
02·Breast augmentation
“First tank top, no second-guessing.”
Week 4 of 6
03·Liposuction
“Pants fit like they were meant to.”
Week 3 of 4
04·Facelift
“Friends ask if I changed my hair.”
Week 8 of 12
05·Tummy tuck
“First photo since the kids.”
Week 6 of 8
06·Blepharoplasty
“Eyes look rested again.”
Week 3 of 4
Why plastic surgery
Built around the three things that drive aesthetic referrals.
Every aesthetic practice loses chair time and referrals to the same three patterns. QR Rx is built around all three, so you spend your day operating instead of texting reassurance.
01 · Photo documentation
Capture the trajectory, not just the after.
Patients want before/after at peak result. Scheduled photo check-ins at weeks 1, 4, and 12 give you the full healing timeline. Patients feel taken care of. You get a perfect after photo for the consult room.
02 · Scar timeline education
Reset expectations before the panic call.
Swelling peaks at day five. Bruising fades by week four. Redness can linger up to a year. When patients see the timeline written out, they stop asking 'is this normal' at midnight. You stop fielding the same question fifteen times a day.
03 · Return-to-social clarity
When can they exercise, fly, or be in a photo?
Patients book around weddings, vacations, and family photos. They need to know when they can be seen, not just when they can lift weights. Milestone-based guidance, by procedure, by week, cuts the anxiety and builds the referrals that close your next consult.
The cost of doing nothing
What one bad week of recovery actually costs you.
Numbers based on industry averages for a cash-pay plastic practice. Yours will vary. The point is the cost is real, even if it's not on a line item.
$9K
Average revenue per cosmetic case. One refund or redo erases the margin on six. ASPS Cosmetic Surgery Statistics, 2024.
70%+
Of new plastic surgery patients come from word of mouth. One bad review costs more than ten consults.
5×
Cheaper to keep a happy patient than to win a new one through ads. RevenueWell, retention data.
The evidence
Structured aftercare isn't a nicety. It's where outcomes and retention are decided.
The days after a procedure are when patients forget instructions, drift from the plan, and quietly decide whether to come back. The literature on recall, adherence, and retention is consistent, and it points to the same intervention: timely, structured follow-up.
40–80%1
of the medical information a patient is given is forgotten almost immediately, and nearly half of what they do retain is recalled incorrectly.
78%2
of patients leave with an incomplete understanding of their care and discharge instructions, and most don't realize it.
30–85%3
more profit follows from improving customer retention by just 5%. Retention compounds, and the post-procedure window is where it's kept or lost.
Why it works
A day-aware care plan closes the recall gap, the patient has the right instruction at the right stage instead of a sheet they lost on day one. It keeps them engaged through the window where complications actually appear, and it gives your team a record of who is on track and who isn't, without anyone making a single phone call.
Clinical proof point
It reads what the patient reports, and flags your team
When a patient checks in with a symptom, the system recognizes whether it matches a known warning pattern for that procedure at that stage, and quietly surfaces them to your in-app inbox with a short, clinic-facing reason. It is a heads-up, not a diagnosis, connecting the dots so your team decides the next move, before it becomes an after-hours call.
Non-diagnostic by design. The clinic always decides.
6 in 100 procedures, driven by aftercare touchpoints
Staff time saved
120 hrs
$4,200 saved at $35/hr · 15 min per patient deflected by Cura
Annual QR Rx cost$990
Modeled estimate. Conservative assumptions: 6 in 100 procedures convert to a rebooking via aftercare touchpoints, 15 min saved per patient on deflected callbacks, $35/hr staff cost. Industry comparables run higher: aesthetic loyalty programs see 20-30% repeat-visit lift, dental recall reminder systems see 15-25%, reactivation email campaigns see 3-8% per send compounded across touchpoints. Your numbers will vary by specialty and implementation.
Patients don't disappear after recovery.
Three automated touchpoints keep recovered patients warm. Built into every plan, no extra cost.
90 days
How is your recovery going?
Re-opens the conversation. The earliest moment they consider you for their next procedure.
180 days
Time for a check-in.
Auto-personalized to their original procedure type. Drives second-procedure inquiries.
365 days
Annual reminder.
Lands in the inbox the week of their original visit. Owns the recall window most clinics never schedule.
Modeled retention impact based on conservative aftercare-engagement assumptions. Methodology details available.
Compared to what you have
QR Rx vs. the patchwork stack.
Most clinics run aftercare across email templates, a CRM, a review tool, and a clipboard. Here is what each layer costs you in time, leakage, and missed revenue.
Email + clipboard
Generic CRM
QR Rx
Branded recovery plan
Static PDF
Generic email
Day-aware, procedure-aware
Patient Q&A
Front desk call
FAQ page
Cura, 24/7, clinic-verified
Review timing
At discharge
Manual SMS
75% of recovery (peak-end)
Outcomes data
None
None
Cross-clinic benchmarks
Team accounts
Per-seat pricing
Per-seat pricing
Unlimited
HIPAA + BAA
DIY
Sometimes
By architecture
Comparison reflects the typical stack a cash-pay specialty practice runs today. Tool capabilities vary; check each vendor for current feature set.
Introductory offerQR Rx
We build your launch profile with you. Start to finish.
We design your branded recovery portal, your logo, your colors, starter care plan templates, build it, and hand you the keys. This launch assistance is part of design-partner onboarding. Delivered within 1 business day. All we need is three details.
Portal delivered within 1 business day. No payment until you have seen it.
We are building this with a handful of clinics.
Accepted design partners do not pay. Create a workspace to evaluate QR Rx, then run it with real patients and tell us what your clinic needs. No card or contract.
Unlimited care plans · HIPAA-compliant infrastructure · Your branding on every patient page
Frequently asked
Plastic surgery questions, answered straight.
My patients are private. Will they share before/after photos through this?
Photo uploads are opt-in. Patients submit photos for your review or keep them on their phone. You see what they choose to share. The platform never auto-syncs photos to social or email. Photos are encrypted in storage and tied to the patient's care plan, not a marketing list.
Does it work with Nextech, PatientNow, or Aesthetic Record?
Nextech, Aesthetic Record, and PatientNow require a guided vendor-approval pilot. Other systems can use a QR Rx-approved secure webhook, CSV upload, or a self-intake link.
Is QR Rx HIPAA compliant?
Yes. We sign a BAA at signup. PHI is encrypted in transit and at rest. Every patient view is logged. Photos uploaded by patients are encrypted and never shared with marketing or analytics. Patients verify with a QR scan, a 6-digit PIN, and date of birth. No passwords stored anywhere.
What if a patient panics about swelling at week one?
The plan tells them swelling peaks at day five and fades over four weeks. Bruising fades by week three. Redness can linger for a year. The AI answers the same questions your front desk fields every morning, pulled from the plan you wrote. The 2am text doesn't happen.
How long does setup take?
Under five minutes for the first care plan. Fifteen to set up the whole practice: logo, brand color, team invites, PMS link, starter templates. Most plastic clinics send their first real plan on day one of the trial.
Can I customize my scar protocol or recovery timeline?
Every template is yours to edit. Instructions, prescriptions, milestones, photo schedule, return-to-social dates. Already have your protocol PDFs? Drop them in. We pull out the structure and brand them in your colors. Your protocol, your voice.
What about a patient without a smartphone?
Hand them the printed plan. Same content, same photo check-in dates, same emergency number. Most clinics print and send the QR, so the patient leaves with both. Staff don't have to triage.
Will I see who's reading their plan?
Yes. The dashboard lists every patient with status: sent, opened, viewing now. Day of recovery, photos submitted, any symptoms flagged. At 5pm your team sees in thirty seconds who hasn't opened their plan and who needs a check-in call.
How does the review prompt work?
The review prompt fires at 75% of the recovery window. That's when patients feel best (Kahneman peak-end rule). Before bruising fully fades, after the result is visible. Recall reactivation runs at three, six, and twelve months through branded email.
What does it cost?
Nothing. We are picking a small group of clinics to build QR Rx with, and design partners do not pay. No card, no contract, nothing to cancel.
Your patients invested in results. Match it after they leave the OR.
Free for design partners. Unlimited care plans. Built for plastic surgery.
