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    QR Rx for GI Practices

    QR Rx · GI

    The Procedure Ends.
    The Relationship Shouldn't.

    Send every patient home with your clinic in their pocket.

    Introductory offer
    See What Your Patient Sees

    Free for design partners. No card, no contract.

    HIPAA compliant · BAA on signup · encrypted at rest and in transit
    Why prep is the whole game
    20%
    Of colonoscopies are repeated due to inadequate bowel prep. ASGE quality indicators, 2023.
    5×
    Cheaper to keep an existing patient than to win a new one. RevenueWell.
    75%
    Into recovery is when QR Rx sends the review request, timed to the peak-end moment patients remember. Peak-end rule, Kahneman & Redelmeier.

    Trusted by GI practices building modern aftercare into every procedure. Shaped by hundreds of clinic-owner conversations and peer-reviewed quality research.

    HIPAA Compliant
    BAA Available
    256-bit Encryption
    No App Required

    See QR Rx in Action

    Care plan creation to patient's phone in 20 seconds.

    Bad prep means a repeat procedure. Make sure prep happens.

    How it works

    Three steps from scheduling to clean prep.

    01

    Pick a GI template or import your own

    25+ GI templates

    Pick from 25+ GI templates: colonoscopy, EGD, polypectomy, sigmoidoscopy, ERCP. Or drop in your own protocol PDF. We pull out the structure and brand it.

    02

    Customize prep instructions and post-op diet

    20s average

    Edit prep instructions, prescription schedule, dietary restrictions, and red flags. Your colors and logo are automatic.

    03

    Patient scans QR, follows the prep

    0 downloads

    Hand them a printed QR card before the procedure date. Opens in any browser. No app, no account. Prep instructions appear at the right time, day by day.

    Patient View

    What your GI patient sees.

    Two ways to deliver the same care plan: scanned on a phone or handed to them at discharge. Branded, accessible, and built for recovery, not check-ins.

    9:41

    Manhattan Digestive Health

    Hi Rachel.

    Procedure: Colonoscopy

    Dr. Yusuf Khan, MD created this custom care plan for you

    Tap to continue

    Powered by QR Rx

    Greene Street Dental
    Mr. Johnson(201) 231-8152
    Patient PIN625-253
    Plan IDQX7K-2M9P-4N6RIssuedApril 15, 2026
    Care plan for
    James Smith
    Procedure
    Tooth Extraction
    Recovery window
    7 days
    Recovery guide
    Day 0Treatment day
    Bleeding control
    Bite firmly on gauze for 30 to 45 minutes after extraction. Replace gauze every 30 minutes until bleeding slows to oozing.
    Protect the blood clot
    Do not spit, rinse, or use straws for 24 hours. Avoid touching the extraction site.
    Pain & swelling
    Take pain medication before numbness wears off. Apply ice 20 min on, 20 min off.
    Day 1-2Early care
    Oral care
    Begin gentle warm salt-water rinses, 4 to 5 times daily, especially after eating.
    Diet
    Continue soft foods: scrambled eggs, warm soup, smoothies. Stay well hydrated.
    Day 3-5Healing check
    Watch for dry socket
    If pain increases after day 3, contact the office. This can indicate a dry socket and is treatable.
    Medications
    MedicationDirections
    Clinic medication planPatient specific
    Follow the prescription label and your treating clinician's written directions.
    Contact the clinic before changing any medication.
    Milestones
    Day 0
    Bleeding stops
    Day 1
    Begin warm salt-water rinses
    Day 3
    Swelling peaks, then improves
    Day 7
    Full recovery
    When to call us
    Call right away
    Any of these signs need attention
    Fever above 101°F
    that doesn't respond to medication
    Severe pain
    not relieved by prescribed medication
    Pus or discharge
    from the surgical site
    Foul taste or odor
    possible infection
    Call Greene Street Dental(201) 231-8152
    Greene Street Dental·(201) 231-8152
    Powered by QR Rx
    Cura · The 11pm questions

    The five questions every GI patient asks at 11pm.

    These are the real questions Cura answers when your front desk is closed. Each one is grounded in your verified protocols and tagged to where the patient is in recovery.

    Why am I still bloated?

    Air introduced during a scope takes 24 to 48 hours to clear. Walk gently to move it. Persistent abdominal pain or fever past 48 hours needs a call to your provider.

    Verified by your clinic
    Day 1 to 2
    When can I eat normally?

    Most patients restart a regular diet within 24 hours after a screening colonoscopy. Start light: broth, toast, yogurt. Heavy or spicy meals at day 2 if you tolerate light.

    Verified by your clinic
    Day 1
    Is this cramping normal?

    Mild cramping for the first 12 hours is typical. Sharp, worsening pain or pain with fever is not; message your provider or head to urgent care.

    Verified by your clinic
    Day 1
    When can I drive?

    No driving for 24 hours after sedation, even if you feel fine. Plan for a ride home and again the next morning. Working from home is fine once your head is clear.

    Verified by your clinic
    Day 1
    When do biopsy results come back?

    Most pathology results post to your portal within 5 to 10 business days. Your clinic will message you if anything needs follow-up. No news by day 10 is worth a check-in.

    Verified by your clinic
    Day 5 to 10

    Every answer is clinic-verified. Cura never invents a medication.

    The Science of Peak Relief

    The 5-star moment lands the day they hear "all clear."

    The peak-end rule (Kahneman, Redelmeier): patients remember a procedure by its peak feeling and its end. For GI, the peak is the result. QR Rx fires the review prompt at 75% of the recovery window, when the patient feels relief and clarity.

    01·Colonoscopy

    “Eating a real meal again.”

    Day 2 of 3
    02·EGD

    “Swallowing without thinking.”

    Day 3 of 4
    03·Polypectomy

    “Knowing it was caught early.”

    Week 1 of 2
    04·Sigmoidoscopy

    “No more guessing what's normal.”

    Day 1 of 2
    05·ERCP

    “No more right-side pain.”

    Week 1 of 2
    06·Liver biopsy

    “Sleep through the night.”

    Day 4 of 5
    Why GI

    Built around the three things that drive prep success.

    The procedure is fifteen minutes. The prep is the whole experience. We make it work.

    01 · Bowel prep that works

    Stop the day-of cancellations.

    Prep instructions appear day by day, with the right reminders at the right time. Patients see exactly what to drink, when, and what to expect. Repeat-procedure rates drop. Reimbursement stays clean.

    02 · Bleeding watch

    Red flags written, not implied.

    After polypectomy, patients see exactly what to watch for and when to call. The 'is this normal' calls drop. Real bleeds get caught fast. Your call burden goes down.

    03 · Dietary clarity

    What can I eat? When?

    Day-by-day diet progression, written in plain English. Patients stop guessing. Their gut heals on schedule. The follow-up call about 'when can I eat normal food' goes away.

    The cost of doing nothing

    What you lose every time prep fails.

    Numbers based on industry averages for a GI practice. Yours will vary by case mix. The point is the cost is real.

    20%
    Of colonoscopies are repeated due to inadequate bowel prep. Lost slot, lost reimbursement, frustrated patient.
    3-4×
    More 'is this normal' calls when post-procedure instructions aren't crystal clear. Front desk pays the price.
    5×
    Cheaper to keep an existing patient than to win a new one through ads. RevenueWell.
    The evidence

    Structured aftercare isn't a nicety. It's where outcomes and retention are decided.

    The days after a procedure are when patients forget instructions, drift from the plan, and quietly decide whether to come back. The literature on recall, adherence, and retention is consistent, and it points to the same intervention: timely, structured follow-up.

    40–80%1

    of the medical information a patient is given is forgotten almost immediately, and nearly half of what they do retain is recalled incorrectly.

    78%2

    of patients leave with an incomplete understanding of their care and discharge instructions, and most don't realize it.

    30–85%3

    more profit follows from improving customer retention by just 5%. Retention compounds, and the post-procedure window is where it's kept or lost.

    Why it works

    A day-aware care plan closes the recall gap, the patient has the right instruction at the right stage instead of a sheet they lost on day one. It keeps them engaged through the window where complications actually appear, and it gives your team a record of who is on track and who isn't, without anyone making a single phone call.

    Clinical proof point

    It reads what the patient reports, and flags your team

    When a patient checks in with a symptom, the system recognizes whether it matches a known warning pattern for that procedure at that stage, and quietly surfaces them to your in-app inbox with a short, clinic-facing reason. It is a heads-up, not a diagnosis, connecting the dots so your team decides the next move, before it becomes an after-hours call.

    Non-diagnostic by design. The clinic always decides.

    Sources
    1. 1.Kessels RPC. Patients' memory for medical information. J R Soc Med. 2003;96(5):219–222.
    2. 2.Engel KG, Heisler M, Smith DM, et al. Patient comprehension of emergency department care and instructions: are patients aware of when they do not understand? Ann Emerg Med. 2009;53(4):454–461.
    3. 3.Reichheld FF, Sasser WE. Zero Defections: Quality Comes to Services. Harvard Business Review. 1990;68(5):105–111.
    ROI Calculator

    See what QR Rx is worth to your practice.

    Adjust the numbers. Watch the math.

    40
    $2,500
    $
    12-Month ROI
    77.5x
    on annual QR Rx cost
    Annual revenue gain
    $72,500
    rebookings × your average procedure value
    Rebookings / yr
    29
    6 in 100 procedures, driven by aftercare touchpoints
    Staff time saved
    120 hrs
    $4,200 saved at $35/hr · 15 min per patient deflected by Cura
    Annual QR Rx cost$990

    Modeled estimate. Conservative assumptions: 6 in 100 procedures convert to a rebooking via aftercare touchpoints, 15 min saved per patient on deflected callbacks, $35/hr staff cost. Industry comparables run higher: aesthetic loyalty programs see 20-30% repeat-visit lift, dental recall reminder systems see 15-25%, reactivation email campaigns see 3-8% per send compounded across touchpoints. Your numbers will vary by specialty and implementation.

    Patients don't disappear after recovery.

    Three automated touchpoints keep recovered patients warm. Built into every plan, no extra cost.

    90 days

    How is your recovery going?

    Re-opens the conversation. The earliest moment they consider you for their next procedure.

    180 days

    Time for a check-in.

    Auto-personalized to their original procedure type. Drives second-procedure inquiries.

    365 days

    Annual reminder.

    Lands in the inbox the week of their original visit. Owns the recall window most clinics never schedule.

    Modeled retention impact based on conservative aftercare-engagement assumptions. Methodology details available.

    Compared to what you have

    QR Rx vs. the patchwork stack.

    Most clinics run aftercare across email templates, a CRM, a review tool, and a clipboard. Here is what each layer costs you in time, leakage, and missed revenue.

    Email + clipboardGeneric CRMQR Rx
    Branded recovery planStatic PDFGeneric emailDay-aware, procedure-aware
    Patient Q&AFront desk callFAQ pageCura, 24/7, clinic-verified
    Review timingAt dischargeManual SMS75% of recovery (peak-end)
    Outcomes dataNoneNoneCross-clinic benchmarks
    Team accountsPer-seat pricingPer-seat pricingUnlimited
    HIPAA + BAADIYSometimesBy architecture

    Comparison reflects the typical stack a cash-pay specialty practice runs today. Tool capabilities vary; check each vendor for current feature set.

    Introductory offerQR Rx
    We build your launch profile with you. Start to finish.

    We design your branded recovery portal, your logo, your colors, starter care plan templates, build it, and hand you the keys. This launch assistance is part of design-partner onboarding. Delivered within 1 business day. All we need is three details.

    Portal delivered within 1 business day. No payment until you have seen it.

    We are building this with a handful of clinics.

    Accepted design partners do not pay. Create a workspace to evaluate QR Rx, then run it with real patients and tell us what your clinic needs. No card or contract.

    Request Design Partner Access

    Unlimited care plans · HIPAA-compliant infrastructure · Your branding on every patient page

    Frequently asked

    GI questions, answered straight.

    Will my patients actually use a QR code?
    Most adults have used a QR code at a restaurant or pharmacy. They point a phone, type their date of birth, and the plan is on screen in ten seconds. The few who can't get the printed version too.
    How does this help with bowel prep?
    The prep instructions appear at the right time, day by day, with reminders. Patients see exactly what to drink, when to drink it, and what to expect. Adequate prep rates go up. Repeat procedures go down.
    Does it work with ModMed, Athena, or Epic?
    ModMed is in our pilot program. Athena, Epic, gMed, and other systems can use SMART on FHIR where supported or a QR Rx-approved secure webhook, CSV upload, or self-intake link.
    Is QR Rx HIPAA compliant?
    Yes. BAA at signup. PHI encrypted in transit and at rest. Every view logged. Patients verify with QR plus PIN plus date of birth.
    What about post-polypectomy bleeding watch?
    Day-by-day red flags written in plain English. The patient sees what to watch for and when to call. The 'is this normal' calls drop. Real bleeds get caught fast.
    How long does setup take?
    Under five minutes for the first care plan. Fifteen for the practice (logo, brand color, team, PMS link, starter templates). Most GI clinics send their first plan on day one.
    Can I customize my prep protocol?
    Every template is yours to edit. Prep instructions, prescriptions, dietary restrictions, red flags. Already have your protocols? Drop them in.
    What about a patient without a smartphone?
    Hand them the printed plan. Same content, same prep instructions, same emergency number.
    Will I see who's reading the plan?
    Yes. The dashboard lists every patient with status: sent, opened, viewing now. Day of recovery, any flagged symptoms. At 5pm your team sees in thirty seconds who hasn't opened their plan.
    What does it cost?
    Nothing. We are picking a small group of clinics to build QR Rx with, and design partners do not pay. No card, no contract, nothing to cancel.

    Make prep work.
    Make recovery clear.

    Free for design partners. Unlimited care plans. Built for GI.

    HIPAA CompliantBAA Available256-bit EncryptionNo App Required
    Become a Design Partner